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By Ben Tyndell Youth sports photography has enjoyed steady growth over the past decade, with lots of sideline amateurs taking the plunge into the …

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By Ben Tyndell Fresh from our Imaging USA trip to Atlanta, we are energized for the new year. It’s always good to meet our …

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Make a marketing commitment in 2016Make a marketing commitment in 2016
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By Ben Tyndell These are a tough times for professional photographers. There’s more competition than ever and more pressure than ever to offer a …

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Photo Packaging Basics | Using Folders For more than 150 years, photographers have been using folders in photo packaging. Folders have maintained their popularity …

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We’ve been busy putting together photo packaging looks for the 2015 photography trade show season. Check out some of our new looks and the …

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Packaging serves many purposes… from protecting the product and aiding in delivery to conveying information and playing an important role in marketing. Packaging can …

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This time of year we get a lot of questions about photo packaging for senior portraits; what items to use, how to use them, …

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You know the expression you eat with your eyes first… it alludes to the idea that you make an impression about how good food will …

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Before we get started, we should be clear about what we mean by “brand” and “branding.” According to the American Marketing Association brand is …

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Why do we package our products? We all do it in one form or another—we use photo mounts, easels, folders, albums and folios, we …

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